Personal Project PicHub
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Client
Personal Project
Role
UI/UX Designer
Year
2020
Tools
Figma
Platform
iOS
Category
Social / Creator

Concept

PicHub is a photo sharing platform built around creator monetization. Photographers organize their work into albums, set them as free or Pro, and subscribers pay for access. It blends the social feed of Instagram with the paywall model of Patreon — designed specifically for visual creators who want to own their audience.

Design Goals

📸

Creator-first

Portfolio, album grid, subscriber count, earnings — everything a photographer needs to present their work without a separate website.

💎

Monetization

Clear separation of free and Pro content. Subscription tiers with free trial. A paywall that feels like an upgrade, not a block.

🌊

Immersive browsing

Full-screen viewer, sliding carousels, story-style avatars — content is always the protagonist, UI stays out of the way.

Home Feed

Home Feed

Story-row avatars at the top surface new creators passively — no need to actively search. The two-column grid below mixes free and Pro albums, with Pro badges visible in the grid to create aspiration rather than frustration.

Album View

Album View

Albums open into a scrollable photo grid with the album title and creator info pinned at the top. Pro albums blur thumbnails until subscribed — enough to tempt, not enough to frustrate.

Slideshow

Slideshow

Photos open into a full-screen horizontal swipe view. Creator attribution sits at the bottom — name, username, like button. Nothing else. The image fills the entire screen.

Creator Profile

Creator Profile

Cover photo, avatar, location, total likes, album count — and the Pro access CTA prominently placed. Tabbed content (Pro / Free / Bio / Contact) keeps the page clean while surfacing different content for different visitor intentions.

Subscription

Subscription

Three tiers (week / month / year) presented as cards with a clear price hierarchy. Free trial CTA is the primary action — reducing conversion friction and letting users experience Pro before committing.

Album Creation

Album Creation

Drag-to-set cover photo, title input, photo grid — then publish. The editor is tactile and visual, letting creators preview the album exactly as subscribers will see it before it goes live.

Key Decisions

  • Dark UI with mint accent — photography looks better on dark; teal provides contrast without competing with images
  • Story-row avatars above the feed — lowers the activation energy to follow new creators
  • Pro badge on locked albums in grid — visible discovery, creates aspiration not frustration
  • Free trial as primary CTA — reduces conversion friction, gives users a taste before committing
  • Earnings visible in Settings — creators see revenue directly in the app, no external dashboard needed

"A portfolio tool and a monetization engine in the same pocket. Built for photographers who are done giving their work away for free."